eCommerce as an industry and phenomenon is taking over the world and it is not doing this slowly and step-by-step, but rapidly, like a storm.
According to Oberlo, it is expected that eCommerce sales will account for 17.5% of all retail sales in the world by 2021.
In fact, about 95% of all purchases around the globe are expected to be eCommerce by 2040.
So, all this growth in demand for eCommerce software means that it is increasingly more important for businesses to find some help if they want to be part of all the purchases that users will make.
But, as many business owners will (grudgingly) testify, generating leads or growing revenue is easier said than done. With so many applications, tools and platforms at your disposal, finding one that will actually be good enough to support your eCommerce business can be notoriously difficult.
But don’t panic. Help is on the way in the form of these best eCommerce software systems!
7 Best eCommerce Software Solutions
As we already said, there is no lack of eCommerce software options, including B2B eCommerce software, multi-channel software and so on. Literally, whatever kind of eComm software you need, you can find.
Still, not all eCommerce software is created equal and these few software products stand above all their competitors in terms of what they offer and the satisfaction they provide for their users.
So, let’s dig into it and discover what are the seven best eCommerce software solutions for 2020:
When talking about online sales, there is just no way that Shopify doesn’t immediately spring to your mind as a solution. As far as eCommerce software platforms go, this one is synonymous to them and for a very good reason.
A big part of Shopify’s popularity comes from the fact that creating an online store with it is a very easy process and should take you no more than 15 minutes to complete.
All you need to do is follow a few simple steps:
- Go to Shopify and sign up by clicking the Get Started button and filling in your email address, password and store name.
- Tell a little about yourself, such as are you already selling and how much do you plan to sell
- Choose the type of store you want to own. You can choose between a brick-and-mortar and an online one
- Start adding products to your new online store. Fill in the title, vendor, price and description and save the product.
- Customize the look of your site. Your visitors are not likely to buy anything from you if your store looks dreadful or if they are trouble navigating to where they need to go (which is most likely the shopping cart). To give them the site they want, go to the dashboard and click Customize the Look of Your Site button. From here, you can select your theme, fonts, colors and much more.
- Once you are fairly satisfied with how your new site looks, it’s time to open the doors! Remember, people can’t actually visit your store unless you have a domain for it. Otherwise, it’s worthless. So click the Add a Domain button in the dashboard. Once that ‘s activated, you’ll be able to see your website live.
- And finally, you should add a payment processor. You can choose between PayPal, Stripe, Amazon Pay, Google Pay, Apple Pay, or Shopify’s own payment system. You can even choose to accept cryptocurrencies.
So why should you choose Shopify to be your B2B eCommerce software? Well, besides the ease with which you can set up shop and the popularity, this eCommerce software platform also offers a variety of tools for businesses to help them sell their products, such as branding and order management, powerful analytics and many more features at your disposal.
All of this will cost the prospective online store owner $29 per month for the Basic Shopify, $79/m for “regular” Shopify and $229/m for Advanced Shopify (which obviously has a lot more useful features).
And, if you think you’ve outgrown the regular Shopify setup, there’s also Shopify Plus for enterprise eCommerce merchants. This eCommerce software comes with dedicated account management and some extra features like customized checkout among the rest.
Pricing for Shopify Plus depends on the design, customization, order size and a few other things, but it should be a well-worth investment for a large-scale business that needs something more from its eCommerce software platform.
Most eCommerce software platforms on our list will cost you some money, but WooCommerce is a free plugin that will allow you to turn an ordinary WordPress site into a prosperous online store. Of course, as with any other plugin, you can only do this with the .org version of your WordPress, not the .com one.
WooCommerce is an excellent eCommerce software solution for a smaller eCommerce merchant and provides its own shopping cart and payment processor, but as you scale the business upwards and grow your store with more products and customers, you should probably look toward a more robust platform.
Pricing: WooCommerce is free, but you will have to pay additionally for things like domain name and hosting.
In case you want a multi channel software and are for some reason not very keen on Shopify, then Bigcommerce can be a very good alternative.
This eCommerce software platform comes with a full content management system (CMS), which will help you not only run an online store, but also an entire website.
Also, creating the best-looking and user-friendly store possible is very easy with Bigcommerce as it offers a wide range of themes and templates you can choose from. Plus, if you ever run into a problem, Bigcommerce is right there to help you via email, phone or instant chat and there are also a ton of free videos and articles explaining the nitty-gritty of its many features.
Bigcommerce also adds new features constantly, so you can, for instance, use automated order processing, accept payment with one of more than 40 gateways or customize your shipping details the way it best suits your business.
Plus, it also integrates with MailChimp and Google Shopping.
You can try Bigcommerce for free for 15 days and if you like it, the Standard is $29.95/m, Plus is $79.95 and Pro is $249.95/m.
Magento is an open-source enterprise and B2B eCommerce software that might require some help from a dedicated software development company to set up at first.
However, with that out of the way, you will be greeted with plenty of useful features that Magento has to offer to an eCommerce business, including recurring payment support, unlimited product listing, customer service and accounts, order management, marketing promotion tools, analytics and reporting tools and much more.
All in all, Magento is a great choice for enterprise and large-scale businesses, but the high price and the barrier to entry don't make it well-suited for smaller eCommerce businesses. In that case, it is probably better to go with something like Bigcommerce or Shopify or some other eCommerce software platform that we mentioned here.
As for the pricing, Magento Open Source is free to download and is probably where someone with a small business will start. The license for Magento Commerce starts at $22,000 per year and goes up to $19,000/y, depending on your average gross sales revenue and if you have cloud version enabled.
For an eCommerce software platform that has been around since 1999, Volusion doesn’t get the credit and mention that it truly deserves.
What Volusion offers is a whole suite of powerful product management, order management, payment processing and marketing tools, in addition to a wide range of templates that you can customize to your business’s needs.
Also, if you need some help with design, the platform provides a design service of its own to help you incorporate your company’s branding and social media,
Finally, Volusion also offers many other features including integration for dropshipping, CRM, a barcode manager (which is a must-have for any eCommerce inventory management software), PCI-certified checkout, ROI tracking and more.
When it comes to price, Volusion is on par with some of the other platforms we mentioned already, like Shopify. It costs $29/m for Personal, $79/m for Pro and $299/m for the Business version and you can also use a free 14-day trial to see if it is for you.
3dcart operates on six core values:
- Ongoing innovation
- Good service
- Simple solutions
- Fostering trust
- Keeping employees and customers happy and,
- Stimulating prosperity among employees and customers
And it’s been doing this since 1997, making it one of the oldest existing eCommerce software platforms.
You can easily create an online store using some of the templates that 3dcart offers, change the store’s design with an easy-to-use edit bar, or use some of the platform’s many useful features. All of this can help you tailor your store to your company’s needs.
Furthermore, 3dcart also offers a range of other professional services, including shopping feed management, search engine optimization (SEO), Facebook ads consulting, social media, data migration, custom tracking and training, just to name a few.
Add to that the fact that you can easily set up affiliate marketing, send newsletters to your customers, run a loyalty program, install a purchase order system and much more and 3dcart becomes a very convenient and useful solution for all your eCommerce software needs.
Similar to some other eCommerce shipping software we mentioned here, 3dcart pricing starts at $29 per month for the Basic version, followed by Plus for $79/m and Pro at $229/m.
Don’t let the simplicity and ease-of-use of Wix fool you into thinking it is anything else but website builder. Especially for small online businesses.
With Wix, you are getting access to more than 500 templates that you can use to create your online store. Of course, being very user-friendly also helps.
The only downside to Wix is that it is not a multi channel software and is not that well suited for large businesses. Still, for smaller online businesses, the eCommerce software is a more than worthy choice.
Pricing for Wix starts at $23/m for Basic, $27 for Unlimited and $49 per month for VIP.
Honorable eCommerce software system mentions (that didn’t quite make the list):
- Salesforce Commerce Cloud (formerly known as Demandware
- Big Cartel
The global eCommerce market is a huge deal and the United States are not even on the top as the largest eCommerce country in the world, despite having such giants as Amazon and eBay in its midsts.
According to Kinsta, that spot now belongs to China with $672 billion in online sales per year, while the U.S. stands second at $340 billion online annual sales. Largely thanks to the Alibaba group.
Here are the top 5 eCommerce countries in the world with their respective annual online sales and the total share in retail from eCommerce.
- China - annual online sales: $672 billion, eCommerce share of total retail sales: 15.9%
- Unite States - annual online sales: $340 billion, total retail sales share: 7.5%
- United Kingdom - annual online sales: $99 billion, eCommerce retail share: 14.5%
- Japan - annual online sales: $79 billion, eCommerce retail share: 5.4%
- Germany - annual online sales: $73 billion, eCommerce total retail share: 8.4%.
This just goes to tell you what a huge deal eCommerce has become in the last couple of years and why you should pay attention to it.
Hopefully, these 6 best eCommerce software platforms we outlined here will help your business achieve that success that you are aiming for.
Of course, if you really want your business to start on the right foot, you are going to need all the help you can get. Take a look at some of these best eCommerce software development companies and select the one that best appeals to your business requirements.